It is safe to assume that Yelp is one of, if not the most, popular review-based websites found on the Internet. Currently, there are thousands upon thousands of reviews from consumers. Yelp has reviews on various businesses that range from restaurants to doctors to hair salons. Whatever you are looking for, you will be able to find reviews for it on Yelp. People use Yelp everyday for feedback on certain services that were previously used by other consumers.
Local SEO gives businesses a chance to increase their online visibility within their local markets. It can be helpful for small or medium sized businesses who operate in a traditional brick and mortar location and market to local customers. Companies that want to kickstart growth, draw in new customers, or one up competitors should consider using local SEO because it can produce beneficial results.